Job Description

• Develop social media plans in partnership with our Social Media Manager, including written, visual and/or multimedia components, always laddering up to our priorities.
• Play a centerpiece role in the start-to-finish creative process, inclusive of innovative social channel and engagement strategies, content ideation and development, and calendaring.
• Serve as a steward of best practices and standards implemented across all social channels, ensuring that projects across our business are in line with our often-evolving strategies, as well as relevant policies and procedures.
• Make trend- and data-driven choices on content, design and distribution based on candidate strong understanding of business priorities, in concert with our strategy- and audience-focused Social Media Manager.
• Collaborate closely with cross-functional colleagues and, at times, external agency partners to align on content strategy, development and cadence of publishing/amplification across social channels.
• Shape proactive and reactive social messaging based on factors such as ongoing social media conversations (direct and indirect), media coverage, inclusive language, etc.
• Partner with Global colleagues to ensure consistency with our holistic story and campaigns, maintaining open lines of communication with these counterparts.
• Ensure all appropriate regulations are adhered to - in collaboration with subject matter experts in Medical, Legal, Regulatory Compliance, Digital, People & Culture and others - across all current- and future-state social platforms and technologies that our team oversees.
• Participate in developing and communicating about processes and procedures, timely content/channel refinements, channel/content audits, etc.

• Bachelor's degree in communications, journalism, public relations or related field.
• Minimum 5 to 8 years in communications, marketing or another relevant business experience.
• Exceptional writing and editing skills.
• Lead, manage and mobilize project teams, influencing in a matrixed environment, creating an environment of teamwork and trust.

• Experience in a highly regulated healthcare organization.
• Excellent leadership qualities, including motivating others and establishing credibility.
• Team-player mindset, enjoying building partnerships at all levels in an organization.
• Demonstrated ability to prioritize multiple projects.

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